Online payment

Online payment solutions allow Internet users to settle the price of the product or service they want to buy or order with a few simple actions, whether they use a desktop or laptop computer or a mobile device.

There is less and less mistrust of online payments among Internet users. Its advantages are clear for both the customer and the entrepreneur: they are fast, convenient, traceable and immediately fulfilled. It is by no means only those who sell physical products with their business that should consider introducing online payment on his website obsession in your mobile application, season tickets, gift vouchers and coupons can also be sold online.

The most common of the online payment solutions is a credit card payment, such a solution is offered by most bank in the developed world. When paying, the customer is typically redirected to the bank 's website, where he must enter his bank card details.

Several solutions are now available whose users pay from a pre-registered bank card, so they do not have to re-enter the data every time. In many cases, it is also possible for users to top up their balance with a predetermined amount and use it for online purchases. The most well-known such service is the American one PayPal. The advantage of such solutions is that the user can shop even more simply and quickly.

The competition for users in this area is enormous. The fintech traditional banks are active in addition to the emerging companies of the sector, but the largest technology companies, including Apple and Google, have also entered the ring.  

There have also been technological innovations that, if they become general and widespread, can transform the online payment market. Such P2P payment, which enables payment using so-called secondary identifiers. You can send money even if you know a phone number or e-mail address.  It also spreads a QR code payment which is essentially an online transfer.

The offer on this market is therefore getting wider and wider. At the same time, the characteristics of each payment solution are very diverse, including the size of the commission collected based on purchases and the way it is calculated. Before an entrepreneur decides which solution (or solutions) to use, it is worth getting to know these parameters thoroughly.