Startup

A startup is a start-up business-up operating in high uncertainty, whose goal is to find and implement a sustainable business model with high growth potential, even internationally.

We can come across countless definitions on the internet if we are looking for the answer to what makes a business a startup. Most of these definitions state that they are start-up companies 

• have high growth potential, 
• their activity is based on product, organization, business model or service innovation that can be interpreted in the global market and can be classified within the scope of the digital economy, 
• in need of external investment, 
• in terms of their size, they are typically small enterprises.

Let's see what all this means in more detail!

A startup can become big and international. Even at the time of its founding, its goal was not only to exploit a feature of the domestic market.

Innovative enterprises. In some ways, its operation is a novelty. This could be a product with a new logic, perhaps a service or a new business model that subverts the usual conditions of a market.

Because they offer something new to their customers, they don't have a ready-made answer for everything. They do not start their operations with the development and production of the final product, but already one with a good enough product, and then constantly test their ideas and assumptions before they are implemented.

They are risky, since the search for the unknown is understandably more business risky, and with that, of course, it can even lead to greater success than the implementation of business models that have been tried many times.

For their development and continuous growth, even successively more, scalable phase, these companies need external investment. 

Based on the above, investments in startups have a high risk. For their development a capital they can primarily count on actors specializing in such investments. Primarily it is business angels and the venture capital funds are a resource for startups. In addition, they are common among crowdfunding using channels. 

Startups can help you start a startup ecosystem so are other characters incubator houses and that accelerators.